HeyJaredZachary Livingston
- Indexed articles, last 90 days
- 4
- Latest publication
- Oct 1, 2026
- Outlet visibility, for Psu
- Top 500K sites
- Earliest in this view
- Aug 18, 2026
Latest articles
Q&A: How can marketers use AI effectively — without losing human judgment? | Penn State University (opens the original)
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UNIVERSITY PARK, Pa. — As marketers increasingly turn to artificial intelligence (AI) tools to create content and improve the efficiency of their workflows, a new study by a Penn State researcher and collaborators proposes a novel approach to effectively deploying AI-generated marketing content at scale while reducing the need for costly and time-consuming traditional testing. Wreetabrata “Wreeto” Kar, assistant professor of marketing at Penn State’s Smeal College of Business, and his co-authors
Ask an Expert: The economy is resilient. Why do many Americans feel differently? | Penn State University (opens the original)
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ABINGTON, Pa. — Even as the Federal Reserve moves to raise interest rates for the first time in three years, many of the metrics that economists rely on to gauge the overall health of the economy — like jobs reports, the unemployment rate and the stock market — have looked relatively strong in recent months. Despite this, only about 24% of Americans rated the economy as “good” or “excellent” in a recent Pew Research Center survey. According to Lonnie Golden, professor of economics and labor-huma
Q&A: Is decentralized finance truly independent from traditional markets? | Penn State University (opens the original)
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UNIVERSITY PARK, Pa. — With the rise in popularity of the digital assets known as cryptocurrencies over the last decade, the idea of a decentralized financial system that operates outside of traditional markets is gaining mainstream appeal. A new analysis from a Penn State researcher, however, suggests that the traditional and decentralized markets are more connected than they might seem. Siddharth Bhambhwani, assistant clinical professor of accounting at Penn State’s Smeal College of Business,
Q&A: How does public sentiment on the economy affect hedge fund returns? | Penn State University (opens the original)
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UNIVERSITY PARK, Pa. — Economists have long used measures of public sentiment around the economy to forecast a wide range of key financial outcomes, like consumer spending and gross domestic product growth. Now, researchers at Penn State, Florida International University, University of Cincinnati and California State University, Fresno, have used an artificial intelligence-driven approach that analyzes media coverage data and uncovered a significant connection between the public’s perception of
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