Wellett Potter
- Indexed articles, last 90 days
- 1
- Latest publication
- Aug 25, 2026
- Outlet visibility, for Theconversation
- Top 10K sites
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- Aug 25, 2026
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Aldi is famous for its ‘dupes’. Where’s the line between clever lookalike and copyright breach? (opens the original)
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It’s a familiar experience for many Australians. Shopping at discount supermarket chain Aldi, you see an off-brand product that looks similar to a major brand’s product you know and love. You decide to buy it, because not only does it look familiar, it also costs much less than you would pay elsewhere. Aldi has successfully used this dupe or “lookalike” strategy for decades. However, the approach is not without risk, particularly in the eyes of Australian copyright law. Last week, Aldi lost a bi
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For Theconversation, the outlet · Measured Aug 1, 2026
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