Venture Music
- Indexed articles, last 90 days
- 8
- Latest publication
- Oct 1, 2026
- Outlet visibility, for Hypebot
- Top 5M sites
- Earliest in this view
- Jul 7, 2026
Latest articles
How to Build a Fan Base: the Science-Backed Strategy Most Artists Overlook (opens the original)
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This post originally appeared on Venture Music Blog You put everything into something— a song, a lyric, a performance. You release it into the world and just hope for the best. Then weeks or months later, a complete stranger reaches out, overflowing with emotion, doing their best to explain how much it means to them. It's not an exaggeration. You changed their life. Most artists want more of that. Not more streams, not more followers — more of that. The feeling that what you made actually matter
Concert Tickets Are Apparently the New Airline Miles (opens the original)
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Concert tickets are basically the new airline miles. At least that's what we took away when we read Live Nation’s new Return to Real report, which argues that access to live music is becoming an increasingly valuable tool for brands trying to attract and retain customers. According to the global survey of 40,000 respondents in 15 countries (aged 18-54) at the heart of this study, live music is the world’s favorite form of entertainment, ahead of sports, and even sex. 93% of music fans crave real
Fan Appreciation Isn't a Tactic. It's a Mindset. (opens the original)
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This post originally appeared on Venture Music Blog On September 12, 2025, Coldplay played the final show of their Music of the Spheres World Tour at Wembley Stadium. When the confetti cleared, they'd sold 13.1 million tickets across four continents. The most tickets ever sold for a tour in concert history. It wasn't just the music. Coldplay hasn't had a consensus "best album" in over a decade, and plenty of critics have written them off. But the ticket sales tell their own story: 3.8 million in
Running the Numbers on '1,000 True Fans' (opens the original)
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By Julius Farahwaran, founder of Musikeers Kevin Kelly wrote "1,000 True Fans" in 2008. Since then it has been quoted at every panel, in every newsletter, on every "future of the creator economy" slide. And somewhere along the way it turned into a poster. Inspiration. A nice thing to believe on a tough day. Here is what almost nobody does with it: run the math. In 2026, for musicians, the math finally works – and that turns this theory from a poster into an actual plan. Here's how. Kelly's origi
A Stream Is Not a Fan: What Independent Artists Should Measure Instead (opens the original)
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By Gavi Shohet Zabin, Founder/CEO of SRND AI An artist posts a TikTok -> it gets 200,000 views -> a playlist adds your song. Streams jump 40%. Release day is the biggest day of the artist’s career -> everyone celebrates. Then two weeks later, the graph comes back down. This is one of the biggest mistakes I see in independent music marketing: we treat activity as progress because activity is easier to measure. Views, impressions, streams, monthly listeners, and playlist reach tell you that someth
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