HeyJaredTony Kirsch
- Indexed articles, last 90 days
- 2
- Latest publication
- Aug 31, 2026
- Outlet visibility, for forbes.com
- Top 5K sites
- Earliest in this view
- Jul 6, 2026
Latest articles
The 4 Key Types Of Fraudulent Domains Used To Attack Brands (opens the original)
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Tony Kirsch is the commercial director and cofounder of the Brand Safety Alliance (a GoDaddy Registry Initiative). In 2025, nearly 20 million unique domains were used in more than 26 million malware, phishing and spam attacks. Pause and think about that for just a moment: that’s nearly 20 million domains implicated in cybercrime around the world—more than 54,000 domains every day. So, is this normal? And more importantly, why is this happening? In short: AI and other developments have made doma
Who Gets Left Behind In Traditional Brand Protection? (opens the original)
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Tony Kirsch is the commercial director and cofounder of the Brand Safety Alliance (a GoDaddy Registry Initiative). Imagine, for a moment, a boutique pet supply brand. It sells leashes, collars and pet wipes, among other items, online. Since its launch three years ago, it’s cultivated a moderate but loyal customer base. One day, a bad actor creates a lookalike domain that looks virtually identical to the company’s, but with one small change that only the most attentive would see—for example, a d
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Top 5K sites
For forbes.com, the outlet · Measured Aug 1, 2026
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