HeyJaredSusan Ganeshan
- Indexed articles, last 90 days
- 1
- Latest publication
- Sep 16, 2026
- Outlet visibility, for forbes.com
- Top 5K sites
- Earliest in this view
- Sep 16, 2026
Latest articles
Social, Search And AI Have Forever Changed How Brands Show Up Online (opens the original)
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Susan Ganeshan is the CMO at Emplifi, an Autonomous CX Platform. The way people search for products and evaluate brands has fundamentally shifted. Not long ago, you could map the discovery journey with reasonable confidence: Organic search dominated consideration, social media drove top-of-funnel awareness, and paid search captured immediate intent. While the funnel wasn’t perfect, it enabled marketers to track behavior and inform future campaigns. That map no longer reflects the customer journe
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Top 5K sites
For forbes.com, the outlet · Measured Aug 1, 2026
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