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Seth Borko

Reporter · US

Indexed articles, last 90 days
1
Latest publication
Jul 9, 2026
Outlet visibility, for Skift
Top 1M sites
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Jul 9, 2026
The latest indexed work is over 30 days old. There may be a gap in what we hold.

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  1. Article · Jul 9, 2026 · Seth Borko

    Skift Research Trend Lifecycle Reports: The Forces Shaping Travel (opens the original)

    Excerpt · English

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    The goal of our new reports: Help travel leaders determine how much time, resources, and focus to commit to new trends. Select a question above or ask something else The Skift Research Team is launching another new report format: The Skift Research Trend Lifecycle. Last month, we introduced the Decision Brief, a focused report that synthesizes a key decision being faced by travel leaders and provides data to help guide the path forward. The Trend Lifecycle takes the same concise and data-driven

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