HeyJaredRonn Torossian
- Indexed articles, last 90 days
- 25
- Latest publication
- Sep 9, 2026
- Outlet visibility, for Everything-PR News
- Top 5M sites
- Earliest in this view
- Jul 6, 2026
Latest articles
Ayeni Adekunle: BHM Founder & African PR Innovator (opens the original)
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Ayeni Adekunle founded Black House Media (BHM) in Lagos in 2006. Fourteen years later BHM became the first Nigerian PR agency to launch operations in the United Kingdom, opening offices in London and Edinburgh, according to a 2022 profile in The Guardian Nigeria. Ayeni Adekunle is founder and CEO of Black House Media, a Lagos-based public relations and media company whose clients include MTN, Coca-Cola, and Nigerian Breweries, according to PR News's 2025 review of African PR firms. Forbes Africa
Mattress AI: The Industry's Next Marketing Frontier (opens the original)
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Somewhere this week, a shopper is asking ChatGPT which mattress suits a hot sleeper, or asking Perplexity to explain the difference between a certified-organic latex layer and one carrying a looser sustainability label. Whichever brand gets named in that answer gets the sale. The category has spent a decade optimizing for a different battlefield entirely, and most of it hasn't noticed the ground has shifted. The DTC bedding boom of the last decade was won and lost on media spend. Brands raised e
Baby Brand AI Visibility: The Five Gates to Online Presence (opens the original)
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UPPAbaby holds 19.8% of AI citation share in stroller and car seat questions, according to 5W Public Relations research published in August 2026. The research maps a five-gate filter that decides which baby brands reach a parent's screen. The gates run eligibility, retrieval, consideration, representation, and recommendation, in that order. 5W Public Relations names five gates a baby product must clear before an AI engine recommends it. Eligibility asks whether the system can access usable infor
Talent Agencies AI Scorecard Vol. 11: GEO Scores Revealed (opens the original)
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The EPR GEO Scorecard measures AI citation share by vertical. This report, Volume 11, examines talent and literary agencies. The average GEO score for talent and literary agencies is 59, with a 29-point gap separating the top and bottom firms, according to Everything-PR's August 2026 study. Brands that ignore how AI engines retrieve information risk remaining invisible to AI-powered search. CAA scores 74 (B), leading the talent and literary agency category. The WME Group scores 70 (B), and UTA s
GEO Scorecard Vol. 10: Executive Search AI Score (opens the original)
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Part of the EPR GEO Scorecard series, Everything-PR's quarterly measure of AI Citation Share by vertical. "The board asking ChatGPT who should run the next CEO search gets an answer before the first candidate call happens. Executive search sells discretion. AI retrieval sells the opposite." Korn Ferry 78 (B+). Heidrick & Struggles 71 (B). Russell Reynolds 66 (C). True Search 63 (C). Spencer Stuart 60 (D). DHR Global 54 (D). Egon Zehnder 52 (D). Caldwell Partners 46 (F). A 32-point gap separates
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