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Robert Ferris

Reporter

Indexed articles, last 90 days
6
Latest publication
Sep 8, 2026
Outlet visibility, for CNBC
Top 5K sites
Earliest in this view
Jul 13, 2026

Latest articles

  1. Article · Sep 8, 2026 · Robert Ferris

    The U.S. is trying to reduce its reliance on China for batteries. Here's what it's up against (opens the original)

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    The Trump administration has been trying to build up the U.S. battery supply chain and reduce its reliance on China. But the funding it has set aside for the effort is small compared with what would be needed to substantially loosen China's grip on the industry, according to analysts and executives who spoke with CNBC. The Department of Energy awarded $500 million this August to seven companies related to battery minerals or materials, manufacturing or recycling. It is part of a much larger pus

  2. Article · Aug 19, 2026 · Robert Ferris

    Car dealerships are relying more on parts and service for profits (opens the original)

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    When people buy new cars, auto dealerships make money. When they don't, dealerships still find a way to make money. A dealership typically has four profit streams: new vehicle sales, used vehicle sales, parts and service departments, and finance and insurance offices. This gives dealers some kind of product or service to offer in good times and bad. Now, parts and service departments and finance and insurance packages are becoming more important sources of profit for car dealers, as profits from

  3. Article · Aug 15, 2026 · Robert Ferris

    How long will software-defined cars last? The auto industry doesn't know yet (opens the original)

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    Americans are keeping their cars longer than ever before, with the average U.S. vehicle age rising to 12.8 years, according to Mobility Global. But some industry analysts and forecasters worry that highly complex software-defined vehicles will age more like smartphones. These vehicles rely on sophisticated computers and software to control many functions that were once strictly mechanical or managed by simpler technology. They can also receive over-the-air software updates and are typically conn

  4. Article · Jul 29, 2026 · Robert Ferris

    Audi continues U.S. product push with three-row Q9 SUV (opens the original)

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    German luxury auto brand Audi unveiled its full-size Q9 SUV on Tuesday. It is the first so-named vehicle for Audi and the latest in a product push aimed at the heart of the American market, where the brand has struggled over the past several quarters. The three-row Q9 and a high-performance SQ9 variant will together be the brand's flagship U.S. model, joining two other SUVs Audi has already unveiled this year — the compact Q3 and midsize Q7 SUVs, which were revealed in March and June, respecti

  5. Article · Jul 23, 2026 · Robert Ferris

    Why three automakers dominate the fast-growing hybrid vehicle market (opens the original)

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    Just three automakers control the majority of one of the hottest segments in the U.S. car market — and none of them are American companies. In the first half of 2026, sales of hybrid cars — not long ago considered a bridge to fully electric vehicles — have risen nearly 20% year over year to a record market share of 15.4%, according to the Center for Automotive Research, almost three times the share of pure EVs. "The only growth we're seeing is in hybrid market share," said Elizabeth Krear,

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