Robert Boccabella
- Indexed articles, last 90 days
- 6
- Latest publication
- Sep 26, 2026
- Outlet visibility, for Record Bee
- Top 5M sites
- Earliest in this view
- Jul 11, 2026
Latest articles
Contrasts and impressions (opens the original)
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Your Interior business environment is a critical part of your marketing plan. It goes without saying (almost) that, on its own, it can make or break your potential with a customer or client. Impressions count. Just as we are, sometimes, judged by the company we keep, we are also (almost certainly) judged by the condition of our Interior business environment. It’s a pretty safe bet that you have had the experience of walking into someone’s place of business and being caught up short by an Interio
Your interior environment as communicator (opens the original)
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Make no mistake – business environment tells all tales! When you swing the door wide and invite your business associates, clients and customers in, the gig is up and the masks are off. Your interior surroundings, ‑ the place where you do business, conveys a lot about who you are, what you think, what you prefer and – often – what you expect from others. Stop what you are doing. Look around. Walk through your space. What do you see? You see you, like it or not! Do you like what you see? We may no
A well-tuned network: A cast of thousands! (opens the original)
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Your professional Interior Design team embodies a network of skills and competence that goes well beyond the principals on the front lines. As with any properly orchestrated endeavor, it’s the “back-up” crew that bolsters the follow-through and brings the whole plan to successful completion. We all know how far an idea goes when it is powered only with good intentions! It gets talked to exhaustion, revised to amazing levels of frustration, and may simply be written off – for all the wrong reason
Designing for long term value (opens the original)
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Every Interior Design project is driven by its very own specific and central focus. That focus might be a particular theme, a favorite era, a desired mood – or just plain budgetary priorities. You, the client, and only you, know where you will draw the lines – reasonably, suddenly or even arbitrarily! Your Interior Design team also has a powerful priority driver! The team takes all of your priorities into serious consideration at every step, with every recommendation. You can count on that. But,
One client, multiple projects –simultaneously! (opens the original)
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Can it be done? Of course! But it takes some ground rules, cooperation, focus and a healthy respect for the mutually developed (and decided) priorities! And that’s why we have clear and specific documentation. Communication is key to all the above, and sometimes there can be confusion or misunderstanding when your professional Interior Design team won’t let you mix apples and oranges. In conferencing for instance, it is very important to keep the records straight concerning which project is on t
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Top 5M sites
For Record Bee, the outlet · Measured Aug 1, 2026
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