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Richard Lowe

Reporter

Indexed articles, last 90 days
9
Latest publication
Sep 24, 2026
Outlet visibility, for Adweek
Top 500K sites
Earliest in this view
Jul 10, 2026

Latest articles

  1. Article · Sep 24, 2026 · Richard Lowe

    Richard Lowe (opens the original)

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    Richard Lowe is a freelance writer based in Los Angeles. Credit Karma wants to remind Gen Z that financial confidence is not just a practical way to live but also an emotional state of being. JCPenney is marking September fashion with "The Other September Issue," featuring real teachers as models. Autodesk's campaign puts real customers at the center of an emotional pitch for human creativity. Jason Kelce fronts a musical plea from Liquid Death and Garage Beer to save water guzzled by AI data ce

  2. Article · Sep 16, 2026 · Richard Lowe

    JCPenney's 'Other September Issue' Stars Real Teachers, Not Models (opens the original)

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    ADWEEK House: Advertising HQ brings the people shaping advertising, commerce, and media together for four days of unscripted conversations and after-hours connections. Meet us in Midtown, Oct. 5–8. September is Fashion Month, as designers hit the runways in New York, London, Milan and Paris, and magazines like Vogue release their “September issues,” highlighting the latest trends with models and celebrities. JCPenney is marking fall fashion in its own way with “The Other September Issue,” feat

  3. Article · Sep 9, 2026 · Richard Lowe

    Amid AI Hype, Autodesk Turns the Spotlight on Human Makers (opens the original)

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    The future of brands gets decided here. Join the industry’s top marketers at Brandweek for the ideas, insights, and connections shaping what’s next. Get your ticket. As AI reshapes what’s possible, Autodesk wants to inspire people to create what matters. The technology company, which makes design software for industries including architecture, manufacturing, and media, has launched its latest campaign, “The World Is Yours for the Making,” created by Giant Spoon. A new spot, directed by Salom

  4. Article · Aug 18, 2026 · Richard Lowe

    Liquid Death and Garage Beer Urge Americans to Send Their Pee to Data Centers (opens the original)

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    ADWEEK House: Advertising HQ brings the people shaping advertising, commerce, and media together for four days of unscripted conversations and after-hours connections. Meet us in Midtown, Oct. 5–8. Liquid Death and Garage Beer have teamed up to help AI data centers cool down without guzzling the millions of gallons of water they typically require. Their solution? Human pee. The collaborative campaign, “We Want Your Pee,” launches with a “P[EE].S.A.-style” spot, featuring Garage Beer co

  5. Article · Aug 11, 2026 · Richard Lowe

    CeraVe Fights Gen Z's Tanmaxxing Obsession With Tyler Cameron and a Sorority Makeover (opens the original)

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    ADWEEK House: Advertising HQ brings the people shaping advertising, commerce, and media together for four days of unscripted conversations and after-hours connections. Meet us in Midtown, Oct. 5–8. CeraVe is taking on the rise of tan culture and “tanmaxxing” with a new campaign starring Tyler Cameron, the Bachelorette alum and licensed contractor, and board-certified dermatologist Dr. Chloe Goldman. In the L’Oréal brand’s latest push, the pair pick up their toolbelts to renovate the backyard

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