Related Stories
- Indexed articles, last 90 days
- 6
- Latest publication
- Jul 28, 2026
- Outlet visibility, for E-Commerce Times
- Top 10M sites
- Earliest in this view
- Jul 6, 2026
Latest articles
Native AI Search Is Only Half the Battle for E-Commerce Brands (opens the original)
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Shopify launched its AI-powered semantic search functionality in early 2024, giving Shopify Plus merchants more accurate and relevant search results. Shopify's semantic search reflects the growing use of AI in product discovery across e-commerce platforms. Shopify’s native semantic search API is built directly into the GraphQL Storefront API via the search and predictive-search queries. According to Shopify, the tool analyzes text and image data associated with merchants’ products to better matc
Deep Product Data Is the New SEO in the Age of AI Discovery (opens the original)
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Small and midsize e-commerce brands face growing challenges as AI-driven discovery, social commerce, and conversational search change how shoppers find products. Traditional search is giving way to AI-driven recommendations, social-first browsing, and increasingly visual, conversational product discovery. AI and social commerce are rewriting the rules of e-commerce, affecting visibility, rankings, and ultimately revenue. According to Adobe Analytics, traffic from AI sources to U.S. retail websit
Why Google’s Universal Cart Means Brands Must Sell to AI, Not Humans (opens the original)
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Google made one of its biggest moves yet in agentic commerce in May when it introduced Universal Cart, a persistent shopping cart that spans Search, Gemini, YouTube, and Gmail. The deep integration allows shoppers to discover, compare, and buy across merchants through Google’s ecosystem. For consumers, the pitch is convenience. For retailers and brands, the risk is much bigger, as Google moves closer to owning the shopping decision before the consumer ever reaches a retailer’s site. Anthony Ferr
Standalone CDPs Fade as Enterprise Suites Expand (opens the original)
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The customer data platform (CDP) industry is entering a new phase as standalone CDPs give way to broader enterprise marketing suites. New platform enhancements from SAS, an analytics and AI software firm, reflect the growing integration of customer data management with enterprise marketing platforms. CDPs serve as the central data engine for commerce and CRM, cleaning and stitching together data from website activity, mobile apps, emails, and point-of-sale systems — including anonymous browsing
Poor Ad Recall Threatens Brand Discovery, Visibility in AI Era (opens the original)
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Consumers quickly forget advertising, making it harder for brands to win both human attention and AI-powered discovery, according to a report released Monday by Adobe. Based on a survey of some 1,000 U.S. consumers, Adobe found that only 17% of the respondents were confident they could recall the names of the last three ads they saw after just 24 hours. "In an era where AI tools increasingly mediate discovery, brands face a dual threat: being forgotten by consumers and being invisible to the AI
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Audience
Top 10M sites
For E-Commerce Times, the outlet · Measured Aug 1, 2026
Website popularity band, not a count of readers or article views.
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