HeyJaredMichelle O'Connor
- Indexed articles, last 90 days
- 2
- Latest publication
- Aug 26, 2026
- Outlet visibility, for forbes.com
- Top 5K sites
- Earliest in this view
- Jul 8, 2026
Latest articles
Small Business Is Comms' New Greenfield; It Won't Stay That Way For Long (opens the original)
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Michelle O'Connor is Founder of The Digital Future, Co-Founder of Converge Labs, and a builder at the intersection of Crypto, AI, Bio. For most of my career, professional communications was priced for companies that could already afford it. A real earned-media program—someone building press relationships, pitching stories, protecting reputation—was built for brands with budgets that started where a small business's entire marketing line often ends. The five-person shop down the street ran on hus
The Great Convergence: Marketing, Brand And Communications (opens the original)
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Michelle O'Connor is Founder of The Digital Future, Co-Founder of Converge Labs, and a builder at the intersection of Crypto, AI, Bio. For decades, leadership teams have argued over who owns the brand: the chief marketing officer or the chief communications officer. That turf war is ending, and not because someone finally won it. It's ending because the thing that used to decide it (that is, how people find and trust information) has just changed. Audiences increasingly start their research ins
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Audience
Top 5K sites
For forbes.com, the outlet · Measured Aug 1, 2026
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