HeyJaredMichelle De Almeida
- Indexed articles, last 90 days
- 3
- Latest publication
- Sep 15, 2026
- Outlet visibility, for forbes.com
- Top 5K sites
- Earliest in this view
- Jul 27, 2026
Latest articles
When Success No Longer Feels Like Success (opens the original)
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Michelle De Almeida, Founder of MDA Business Coaching. Success is often presented as a destination: Build the business, reach the target, earn more, create freedom. We are taught to believe that if we achieve enough, happiness will follow. But I have seen enough to know it does not always work that way. I once met a young entrepreneur at a craft market in South Africa. I bought something they had made by hand, and their face lit up as they explained the care behind it and what the sale meant. Ye
The Identity Shift Leaders Need To Create Space For Others To Rise (opens the original)
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Michelle De Almeida, Founder of MDA Business Coaching. Growth is usually discussed as a question of strategy. Set a clearer goal. Build better habits. Delegate more. Strengthen your leadership skills. All of that can help. But there comes a point when another strategy will not solve the problem because the obstacle is no longer what you are doing. It is the identity from which you are doing it. I have seen capable leaders reach this point without recognizing it. Their business has grown, and the
What Thinking Is Making This Decision? (opens the original)
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Michelle De Almeida, Founder of MDA Business Coaching. Business transformation doesn't begin when leaders find better strategies. It begins when they become aware of the thinking that's been driving those strategies all along. I don't believe most business owners have a decision problem. I think they have an awareness problem. That might sound like semantics. I don't think it is. Over the years, I've sat across the table from hundreds of founders. Some were building their first six-figure busine
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For forbes.com, the outlet · Measured Aug 1, 2026
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