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- Indexed articles, last 90 days
- 37
- Latest publication
- Oct 1, 2026
- Outlet visibility, for Skift
- Top 1M sites
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- Jul 10, 2026
Latest articles
No Starlink? United Airlines Targets Rivals With Status Match Offer (opens the original)
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United is betting that Starlink will become one of its biggest selling points as it ramps up rollout of the in-flight Wi-Fi. Meanwhile, its chief rival, Delta, is receiving pushback online for not choosing the internet provider. United Airlines said Thursday it is offering a status match to members of American and Delta loyalty programs to give them a chance to try out Starlink. The carrier launched a special webpage for the offer: “Don’t keep buffering: switch to United and get the fastest Wi-F
United Launches 3 Tiers of Premium Fares on Domestic and Short-Haul International Routes (opens the original)
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Segmenting premium fares already works on United's long-haul routes. Extending it to domestic flights bets that business travelers will pay more for flexibility even on shorter trips. United Airlines plans to launch tiered fares for its business class cabins on domestic and select short-haul flights. The carrier said in an internal announcement that was seen by Skift that it would offer three fare tiers for United First and United Business: Subscribe now for complete access to Skift.com’s truste
Alaska Airlines Adds Premium Economy and More Business Class â Can It Catch Up to the Big 3? (opens the original)
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Despite grappling with a surge in high fuel costs, Alaska Airlines is doubling down on premium travel with more business class seats across its fleet and the introduction of premium economy. Alaska Airlines is adding more premium seating to its fleet, betting that high-spend travelers will continue to drive most of the industryâs profits. The carrier said Tuesday it is adding premium economy seats and business class suites to its Boeing 787s and select transcontinental routes operated on its 7
Virgin Atlantic CEO: Don't Make Customers Pay More for SAF Without the Environmental Benefit (opens the original)
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Virgin Atlantic CEO Corneel Koster said more progress needs to be made on scaling SAF, which has faced severe supply chain bottlenecks. Virgin Atlantic CEO Corneel Koster said increasing mandates on sustainable aviation fuel while supply continues to lag is not tenable for the airline industry. “There isn't enough sustainable aviation fuel, and, particularly in the U.K., the mandate is going up all the time for how much sustainable aviation fuel we use,” Koster said at the Skift Global Forum in
Ultra-Low-Cost Airlines Renew Push for Tax Break to Offset Soaring Jet Fuel Costs (opens the original)
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Rising fuel prices are once again becoming a concern for the airline industry. Some airline executives have said to expect more capacity cuts and higher airfares. Select a question above or ask something else Ultra-low-cost carriers in the U.S. are seeking to renew talks with lawmakers in Washington about relief from rising jet fuel prices in the form of a tax holiday. Jonathon Freye, the executive director of trade group Association of Value Airlines, told Skift that the group has reached out t
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