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Margareta Petrovic

Reporter · US

Indexed articles, last 90 days
2
Latest publication
Sep 23, 2026
Outlet visibility, for forbes.com
Top 5K sites
Earliest in this view
Aug 4, 2026

Latest articles

  1. Article · Sep 23, 2026 · Margareta Petrovic

    Before You Buy More Traffic, Fix The Proof (opens the original)

    Excerpt · English

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    Margareta Petrovic is President for the USA of Luna Fashion House, Chief AI Officer at DigitalXForce and creator of Visibility Mesh. ​When companies talk about improving conversion, many move too quickly to tactics. They want to change the button, shorten checkout, add retargeting, test personalization, launch more ads and use another dashboard to explain why people are not buying. Some of that work can matter, but I would not start there. If the basic reason for choosing the company is unclear,

  2. Article · Aug 4, 2026 · Margareta Petrovic

    Your E-Commerce Storefront May Look Perfect, But AI Can't Read It (opens the original)

    Excerpt · Critical tone · English

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    Margareta Petrovic is President for the USA of Luna Fashion House and Chief AI Officer at DigitalXForce. I spend my days as a chief AI officer and also run a fashion brand, so I see both the strategy and the storefront. When a customer told me she found us by asking ChatGPT, it was less a surprise than a confirmation, and it told me the time had come to measure this properly.​ When someone asks ChatGPT, Claude or Perplexity for the best waterproof field coat under $300, a machine decides which b

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