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Kelly McBride

Reporter · US

Indexed articles, last 90 days
5
Latest publication
Sep 24, 2026
Outlet visibility, for WRVO Public Media
Top 5M sites
Earliest in this view
Jul 23, 2026

Latest articles

  1. Article · Sep 24, 2026 · Kelly McBride

    Do you see risqué advertisements on NPR's website? (opens the original)

    Excerpt · Critical tone · English

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    People come to public media expecting the news to look, sound and feel different from commercial media. That's especially true of the business end of the business, also known as the ads — or sponsorships, in public media speak. I receive many notes and questions about how NPR sponsorships and ads work. These inquiries have carried even more weight since Congress voted last year to pull all public funding from public media — some $535 million a year. Just how public radio continues to fund its mi

  2. Article · Sep 11, 2026 · Kelly McBride

    NPR transformed the way it covered news on the morning of Sept. 11, 2001 (opens the original)

    Excerpt · Neutral tone · English

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    Many things changed on the morning of Sept. 11, 2001. NPR was one of them. Most Americans learned about the terrorist attack on the United States through their TV sets. But a large portion of the population who lived and worked outside of the Eastern time zone first heard news of planes flying into the towers of the World Trade Center through their radios while they were driving to work. I was one of those people. When I pulled into the YMCA parking lot in downtown Spokane, Washington, just befo

  3. Article · Sep 3, 2026 · Kelly McBride

    Which natural disasters get covered? (opens the original)

    Excerpt · Neutral tone · English

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    NPR has covered several natural disasters this past summer, across the United States and around the world. In the U.S., public radio journalists filed stories from flash floods in the Grand Canyon, wildfires in Spokane, Washington, tornadoes across Indiana, wildfires in Reno, Nevada. Beyond the United States, NPR correspondents have documented the aftermath of the massive flood in Nepal, earthquakes in both Venezuela and Colombia and wildfires in Spain and France. There is absolutely no doubt am

  4. Article · Aug 20, 2026 · Kelly McBride

    President Trump is always talking about 'deals.' Should journalists mimic his language? (opens the original)

    Excerpt · English

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    Making deals is part of President Donald Trump's self-identity. His 1987 book, "The Art of the Deal," asserts that he is good at this. You don't have to read the book to know that this is an integral part of his narrative, because Trump often brags about his deal-making skills. He repeatedly promises that we are close to deals — with Iran, on tariffs, with Russia, just to name a few. At least one listener wants NPR journalists to stop using Trump's preferred word when discussing international ag

  5. Article · Jul 23, 2026 · Kelly McBride

    One year ago Congress killed the CPB. Public media is still trying to figure out the future (opens the original)

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    One year ago, Congress passed legislation that stripped $535 million a year of federal money from the public media system. Public media fans rallied to support both NPR and their member stations. While the new donations didn't completely cover the federal money, the network has soldiered on. But the transition has just begun and big changes throughout the network are starting to take shape. "From Day 1 we've approached this as a two- to three-year process," said Nico Leone, the president and CEO

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