Jonathan Weeks
- Indexed articles, last 90 days
- 3
- Latest publication
- Sep 8, 2026
- Outlet visibility, for forbes.com
- Top 5K sites
- Earliest in this view
- Jul 7, 2026
Latest articles
A Morning Routine: More Than A Cliché, It's How To Run A Business (opens the original)
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Jonathan Weeks is CEO & Founder of ByAtlas, a global media agency scaling brands through Search, Social & Programmatic ads. I know what you’re thinking. Another founder talking about their morning routine. Cold plunge at 5, journaling by 6, inbox zero before most people have had breakfast. I promise this isn’t that. I protect my mornings deliberately. Before the day pulls me in multiple directions, I spend the first part of it in genuine reflection. Where are we commercially? What does the team
The Biggest Risk In Early Growth Isn't Failure; It's Building On Sand (opens the original)
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Jonathan Weeks is CEO & Founder of ByAtlas, a global media agency scaling brands through Search, Social & Programmatic ads. Everyone wants to talk about the risk of failure when you start a business: The clients you might not win. The runway you might burn through. The competitors who might beat you to it. And those risks are real. I'm not dismissing them. But in my experience, they're often not the ones that affect you most. When my agency started gaining traction early, faster than I honestly
The Performance Media Industry Has A Purpose Problem (opens the original)
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Jonathan Weeks is CEO & Founder of ByAtlas, a global media agency scaling brands through Search, Social & Programmatic ads. I want to say something most people in my industry won't say publicly, probably because they're too close to the revenue it generates. Performance media, as it's currently being sold and bought, has a problem. And the brands feeling it most are the ones spending the most on it. I'm not writing this as an outsider taking shots at something I don't understand. I've built a bu
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Top 5K sites
For forbes.com, the outlet · Measured Aug 1, 2026
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