HeyJaredJanita Pannu
- Indexed articles, last 90 days
- 3
- Latest publication
- Sep 29, 2026
- Outlet visibility, for forbes.com
- Top 5K sites
- Earliest in this view
- Jul 17, 2026
Latest articles
The Best CEOs Read Their Business Backward (opens the original)
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Janita Pannu is the Founder of OPIIA and a strategic advisor to CEOs and executive teams on marketing, growth and business strategy. Executives have never had more information about their companies. Dashboards track revenue, margin, market share, customer satisfaction, employee productivity and measures in near real time. AI promises to make the executive dashboard more sophisticated, identifying patterns and producing analysis before a leadership team has finished its morning coffee. However, m
Why Every CMO Should Think Like An Operations Leader (opens the original)
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Janita Pannu is the Founder of OPIIA Inc., an award-winning marketing agency. For decades, marketing and operations occupied opposite ends of the organization. One created demand; the other fulfilled it. Their objectives were different, their metrics barely overlapped and, in many companies, their leadership teams spoke almost entirely different languages. Marketing looked outward. It studied customers, competitors and changing consumer preferences. Its responsibility was to create demand, stren
Human Recommendation Is Becoming The Premium (opens the original)
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Janita Pannu is the Founder of OPIIA Inc., an award-winning marketing agency. For nearly two decades, the playbook for growth was straightforward: capture attention, scale distribution and optimize conversion. The internet rewarded reach. Brands that could produce more content, buy more media and dominate more channels typically proved most successful. Artificial intelligence is accelerating one of the most significant shifts in modern marketing because it is making content abundant. When every
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Top 5K sites
For forbes.com, the outlet · Measured Aug 1, 2026
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