HeyJaredElizabeth Goodspeed
- Indexed articles, last 90 days
- 2
- Latest publication
- Aug 3, 2026
- Outlet visibility, for Itsnicethat
- Top 500K sites
- Earliest in this view
- Jul 14, 2026
Latest articles
Elizabeth Goodspeed on the branding challenge behind Mayor Zohran’s new municipal grocery stores (opens the original)
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Everyone wants to know who will win New York City’s grocery store RFP – the more interesting question is what public identities should actually do. In late May, the New York City Economic Development Corporation released a Request for Proposals (colloquially known as an RFP) for a branding and design consultant to develop the identity for NYC Groceries, a new network of five city-supported grocery stores – one per borough – scheduled to open in the city over the next two and a half years. The in
Tinder’s first rebrand in nearly a decade channels the voice of a dating columnist (opens the original)
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I couldn’t help but wonder… can a dating app have a point of view? Elizabeth Goodspeed speaks with the Porto Rocha team behind Tinder’s rebrand about designing for contradiction and giving an app a voice. For its first rebrand in nearly a decade, Tinder brought on the team at Porto Rocha to convince a new generation to swipe right on one of the first dating apps. In our conversation, strategy and copy director Natalee Ranii-Dropcho and senior designer Yedo Han get into the expressive new design
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Top 500K sites
For Itsnicethat, the outlet · Measured Aug 1, 2026
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