HeyJaredDavid Steifman
- Indexed articles, last 90 days
- 1
- Latest publication
- Sep 24, 2026
- Outlet visibility, for forbes.com
- Top 5K sites
- Earliest in this view
- Sep 24, 2026
Latest articles
Why Technical Buyers Are Harder To Reach With Traditional Marketing (opens the original)
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David Steifman, Cofounder of Energize Marketing. Over the years, I have heard a familiar question from technology marketers: Why are technical buyers engaging with our content but waiting until much later in their journey to identify themselves or speak with sales? Technical buyers are often described as difficult to reach, but a better way to understand them is as deliberate and evidence-driven. A technology decision can have serious consequences for security, performance, compliance and busine
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Top 5K sites
For forbes.com, the outlet · Measured Aug 1, 2026
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