David Chokron
- Indexed articles, last 90 days
- 7
- Latest publication
- Sep 28, 2026
- Outlet visibility, for WorldTempus
- Top 5M sites
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- Aug 2, 2026
Latest articles
Cartier's Army of Tanks | Worldtempus (opens the original)
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When people say Tank, they usually mean one version of the literally hundreds of watches released under that name. Cartier have been so successful in making this collection their most famous that something was lost in the process: the many faces of the most celebrated rectangular timepiece of all times. There have been at least fifteen different Tanks. Tank Normale. Tank Louis Cartier. Tank Chinoise, Anglaise, Américaine and Française. Tank Asymétrique. Tank Chinoise Red. Tank Basculante. Tank M
More Brown in Town | Worldtempus (opens the original)
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Oddly, it took decades for the most universal colour in menswear to colonise watches. There was a time when blue dials were an oddity and suddenly, they were everywhere. Still are. But that other essential colour in the palette, brown, isn't as widespread... except with Laurent Ferrier. On several occasions, the Geneva brand has delved into beige, tobacco, sand, dove, tan and other shades of coffee, always with a great deal of success. It has a lot to do with Laurent Ferrier's innate sense of un
De Bethune, the Leap and the Moon | Worldtempus (opens the original)
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In 2014, De Bethune unveiled its first Digitale, a DB28 that combined jumping hours, trailing minutes on a peripheral ring and a three dimensional moon. Twelve years later, De Bethune revisits this particular piece in a DB25 case, and reverses its proportions. The hours remain at twelve o’clock, but the minutes move to 6 o’clock. The dial, which dominates the space thanks to the absence of hands and the positioning of the indications around the periphery, also benefits from a reversal of proport
Chopard’s Blank Canvas | Worldtempus (opens the original)
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A watch dial is first and foremost a space dedicated to information. Every element carries meaning. Minute track, hour markers, numerals, subdials, brand signature, model name, chronograph indications… within just a few square millimeters, every inch is occupied. There is hardly any room left for artistic expression. How can one incorporate one of the 20-plus decorative arts practiced in fine watchmaking without removing an essential feature, altering the identity of the collection, or compromis
IWC and Solving the Impossible QP Equation | Worldtempus (opens the original)
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Qps are a complicated thing. Not because they're one of the high end complications brands use to showcase their abilities. But rather because they are imperfect. Inherently flawed. Horrible to use. Or at least, they were. The Perpetual Calendar ProSet from IWC may just have solved their biggest problem once and for all. A perpetual calendar rests on the the display of a lot of information, that takes up a lot of space, in watches that are now growing smaller each year. This raises three issues.
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