DPDave Parrack

1. Article · Jul 30, 2026 · Dave Parrack

   I let the Netflix algorithm pick everything I watched for a week. It was great ... until it wasn’t (opens the original)

   Excerpt · Critical tone · English

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   Netflix constantly claims to know what I like. It thinks it understands my viewing habits to the point where it can confidently serve up movies and shows it knows I will willingly lap up. But is that actually true? Most of us open the app with at least a vague idea of what we want to watch—scrolling past endless rows of recommendations or searching directly for a specific title. But as an experiment, I decided to lean into the machine and spend a full week letting the Netflix algorithm take tota

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2. Article · Jul 9, 2026 · Dave Parrack

   Netflix users are ghosting shows after season 1 — and I'm part of the problem. Here's why I'm one of the statistics (opens the original)

   Excerpt · Critical tone · English

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   Netflix has a serious retention problem. According to internal data surfaced by Bloomberg, Netflix subscribers are abandoning shows after just one season at an alarming rate. Why? Because in an age of short attention spans, the multi-year wait between seasons is a total momentum-killer. The numbers from the first four weeks of release tell a brutal story: These figures should deeply concern Netflix. Long waits for new seasons, coupled with the short attention spans of modern audiences, are provi

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