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Benedict Nicholson

Reporter · US

Indexed articles, last 90 days
2
Latest publication
Jul 29, 2026
Outlet visibility, for Sprout Social Insights
Top 500K sites
Earliest in this view
Jul 9, 2026
The latest indexed work is over 30 days old. There may be a gap in what we hold.

Latest articles

  1. Article · Jul 29, 2026 · Benedict Nicholson

    How influencer follower count affects audience expectations (opens the original)

    Excerpt

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    The playbook for launching an influencer marketing campaign used to be straightforward: find the brand-relevant account with the most followers your budget could afford, Read more... The post How influencer follower count affects audience expectations appeared first on Sprout Social.

  2. Article · Jul 9, 2026 · Benedict Nicholson

    How to build a cross-network brand monitoring strategy on social (opens the original)

    Excerpt · Neutral tone

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    The traditional news cycle has been effectively replaced by real-time updates breaking on social. According to our Q1 2026 Pulse Survey, social is now Read more... The post How to build a cross-network brand monitoring strategy on social appeared first on Sprout Social.

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Recurring subjects

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Audience

Top 500K sites

For Sprout Social Insights, the outlet · Measured Aug 1, 2026

Website popularity band, not a count of readers or article views.

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