HeyJaredAmerican Printer
- Indexed articles, last 90 days
- 11
- Latest publication
- Oct 1, 2026
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- Jul 15, 2026
Latest articles
American Printer - Who Is Teaching the Next Generation to Love Print? (opens the original)
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For years, I’ve heard the same concern throughout the printing industry: “We can't find good people.” We need press operators. Prepress operators. Finishers. Installers. Estimators. Customer service representatives. Salespeople. Production managers. And yes, finding qualified people is difficult. But I have another question. Who is teaching the next generation to love print? Because I'm not sure we have a recruiting problem as much as we have an exposure problem. Ask a young person what they thi
American Printer - Does Everyone Have A Clear Objective – That Serves The Team’s Mission…..? (opens the original)
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We have produced “a few” Top Performing Students from our 15-Week Sales Academy….now in our 7th Class. Yesterday, one of the earliest graduates told me she would sell $250,000 in September – to “Renewed Customers” – with a couple of days yet to count for September. (However, she’s averaged about $150,000/month – since February – not counting September….!) As no small detail, most of her sales have come from “No Sale Accounts – for 2 to 10 years” – the only ones her President was originally willi
American Printer - A Creeping Cancer – “Lack of Business Development Leadership & Accountability” (opens the original)
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Last weekend’s The Wall Street Journal carried a riveting front page article titled, “Mississippi Fixed Its Schools, Here’s How Other States Can Too.” The meat of the article rested on “Accountability, and Courageous Leadership.” Mississippi’s Accountability rested on – Leadership, with clear objectives, grounded in frequent testing of student results – from all lower grade students – focused on their historically dismal Reading & Math literacy….! If students didn’t perform up to stated goals, w
American Printer - When the Supply Chain Changes, the Customer Still Calls You (opens the original)
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For years, many of us in the printing industry built relationships with suppliers and distributors we could depend on. We knew who to call. We knew what they stocked. We knew approximately how long it would take to get it. And when something went wrong, we usually knew the person who could help us fix it. Well…let's just say it's not always that simple anymore. Our suppliers and distributors are going through their own transformations. Companies are consolidating. Product lines are changing. Inv
American Printer - How Many People Does It Take to Produce a $75 Sign? (opens the original)
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A customer calls and needs a sign. Nothing complicated. Maybe it's a 24" x 36" PVC sign, a piece of coroplast, or a simple poster mounted to a rigid substrate. The selling price is $75. The material costs $12. The ink costs a few dollars. Before we congratulate ourselves on the profit we just made, let's follow that little $75 sign through the printing company. Because that sign may be getting more attention than some of our employees. First, someone has to talk to the customer. What size? What
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