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Alice Hong

Reporter · KR

Indexed articles, last 90 days
3
Latest publication
Sep 25, 2026
Outlet visibility, for Korea Times
Top 50K sites
Earliest in this view
Jul 16, 2026

Latest articles

  1. Article · Sep 25, 2026 · Alice Hong

    UpperClass bets on peer trust to reshape international student recruitment - The Korea Times (opens the original)

    Excerpt · Neutral tone · English

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    When Dutch entrepreneur Mark Balneger first arrived in Korea as an exchange student in 2011, he didn't plan on building a career here — much less raising a family. After returning for summer school in 2013 and a working holiday in 2015, Balneger launched his own business in Seoul in 2016 through the Seoul Global Startup Center. He later worked in the Korean entertainment industry before leaving the country to complete his degree and care for his father, who had cancer. He returned in 2020. Today

  2. Article · Sep 25, 2026 · Alice Hong

    Coming home through self-care: How a Korean adoptee built a wellness brand between cultures - The Korea Times (opens the original)

    Excerpt · English

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    Marie Perruchet was born in Seoul, but Korea was not the place that taught her how to be Korean. Sent overseas for adoption at 18 months and raised in Normandy, France, Perruchet grew up without the language, traditions or beauty rituals of her birth country. She later lived in 10 countries, worked as a correspondent for the BBC and spent years in Silicon Valley before eventually returning to Korea as an entrepreneur. When she arrived, she was not coming back to a childhood home. She was discove

  3. Article · Jul 16, 2026 · Alice Hong

    How Orcar redefines car rental industry - The Korea Times (opens the original)

    Excerpt · English

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    The rental car lot at Jeju International Airport is one of those places where the gap between Korea's tourist ambitions and its infrastructure becomes painfully visible. Foreign visitors arrive clutching international driving permits, only to encounter a process that is largely manual, often only in Korean or — if their documents don't match the expectations of the attendant on duty — simply unavailable to them. For a small team of software developers, this friction was not just a travel annoyan

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Top 50K sites

For Korea Times, the outlet · Measured Aug 1, 2026

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