Adrija Roychowdhury
- Indexed articles, last 90 days
- 3
- Latest publication
- Jul 23, 2026
- Outlet visibility, for The Indian Express
- Top 5K sites
- Earliest in this view
- Jul 10, 2026
Latest articles
How ‘Made in Germany’ became popular in colonial India (opens the original)
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In the wake of the 1905 Partition of Bengal, the Swadeshi movement gathered unprecedented momentum. As crowds shouted “Vande Mataram” and called for the boycott of British goods, another label quietly began to acquire new political meaning in Indian bazaars: ‘Made in Germany’. The boycott was never intended to reject all foreign goods. Where Indian industry lacked the capacity to manufacture certain products or access specialised knowledge, nationalists considered it both legitimate and necessar
The slow disappearance of Shahjahanabad: How Old Delhi lost its original name (opens the original)
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Where is Shahjahanabad? In the mental map of the modern Delhiite, the name barely exists. One knows it as Purani Dilli or Old Delhi, sometimes as the Walled City — that part of the city with the famous paranthe wali gali. There is also Chandni Chowk, the name originally assigned to one square on the street that stretches out from the Lahori Gate of the Red Fort to Fatehpuri Masjid. Ask Google Maps for Shahjahanabad, and it will redirect you to Old Delhi — one might be thankful that modern techno
Switzerland’s invisible empire in India: The story behind Voltas (opens the original)
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Every summer, millions of Indians switch on an air conditioner to escape the heat. Among the brands most closely associated with that ritual is Voltas. Yet the story behind one of India’s best-known air-conditioning companies is not merely one of engineering or consumer comfort. It begins with a colonial belief that tropical climates shaped the character of those who lived in them — that heat made South Asians lazy, uncivilised and unfit for self-government. Ironically, the company’s history is
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For The Indian Express, the outlet · Measured Aug 1, 2026
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