HeyJaredWrong on Paper
The stories behind the brand decisions that shouldn't have worked - but did. Every beloved brand has a few defining moments that made no logical sense… until they changed everything.In Wrong on Paper, co-hosts Aaron Fossas and David Salyers go inside original brand stories to…
- Indexed episodes, last 90 days
- 3
- Latest publication
- Aug 17, 2026
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- Earliest in this view
- Jul 6, 2026
Latest episodes
ADDO Gathering 2026: Building Remarkable Guest Experiences & Culture with Tim Tassopoulos, former Chick-fil-A President (opens the original)
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Tim Tassopoulos, Former President, Chick-fil-AIn 1977, Tim Tassopoulos began his career at Chick-fil-A as a Restaurant team member. In 1983 Tim joined the Support Center staff as a Business Consultant, and took on the primary responsibility to help solve one of the company’s greatest business challenges – evolving Chick-fil-A Restaurants from a mall concept into free-standing locations. During his tenure at Chick-fil-A, Tim served as Director of Field Operations, Vice President of Operations, Se
ADDO Gathering 2026: Wrong on Paper with David Salyers and Aaron Fossas (opens the original)
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Co-hosted by Aaron Fossas (VP, ADDO) and David Salyers (Former VP of Marketing, Growth and Hospitality at Chick-fil-A), Wrong on Paper is a conversational storytelling podcast for the Courageously Counterintuitive.The premise is simple: we tell the true stories of business ideas that looked “wrong on paper” at the time - strategies that seemed naive, risky, inefficient, or downright dumb - but ended up proving to be strategically brilliant, creating disproportionate long-term success.Every belo
ADDO Gathering 2026: Emotion as Storytelling Strategy with Nick Sung (opens the original)
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Story Artist, Pixar / Airbnb / NetflixNick Sung is an artistic storyteller whose career bridges the cinematic gates of Pixar and the strategic pulse of global brands. With experience as a story artist at Pixar Animation Studios and Netflix, and creative collaborations with Airbnb and Slack, Nick brings rare insight into how deeply felt experiences are built: one frame and one feeling at a time.At Pixar, Nick helped shape major films through storyboarding. His work is credited on titles like Rata
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