HeyJaredWorkestration
Work, technology, skills. re-orchestrated. Hosted by HR practitioners Donna Scarola and Stela Lupushor, workestration.ai spotlights AI innovation and what it means for people, teams, and results.
- Indexed episodes, last 90 days
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- Jul 18, 2026
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- Jul 18, 2026
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Retire Your Personas, Keep the Research (opens the original)
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Emily Goligoski, qualitative researcher and audience strategist (The Atlantic, Charter, the Membership Puzzle Project at NYU, Columbia Journalism School), on why most of what companies know about AI adoption is what people think they are supposed to say. Donna Scarola and Stela Lupushor get into: The chocolate croissant script: how Emily opens every focus group to get the actual answer instead of the impressive one Why the employee personas guiding AI rollouts are closer to fiction than research
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