HeyJaredWhat Gets Measured
What Gets Measured is a NinjaCat podcast about marketing performance management, data, and analysis, featuring candid conversations and interviews with insightful guests and informative experts.
- Indexed episodes, last 90 days
- 6
- Latest publication
- Sep 22, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 15, 2026
Latest episodes
The Holy Grail of Marketing (opens the original)
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Greg Licciardi, VP of Partner Programs and Sponsorships at the ANA and author of "The Holy Grail of Marketing," discusses his new book, unpacks the five Rs of marketing, explores AI's role in modern marketing, and explains why human insight still matters. SHOWPAGE: www.ninjacat.io/blog/wgm-podcast-the-holy-grail-of-marketing © 2026, NinjaCat
The Judgment Gap Between MarTech & Talent (opens the original)
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How do marketers develop judgment in the age of AI? Jacey Berg, SVP of Strategy and Planning at Media Bridge Advertising, examines marketing technology's impact on talent development, training, strategy and judgment. SHOWPAGE: www.ninjacat.io/blog/wgm-podcast-the-judgment-gap-between-martech-talent © 2026, NinjaCat
The Value of Communication in AI Marketing (opens the original)
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Copywriter and AI pioneer Jon Benson on the value of communication, mirror language, the myth of bad audiences, and why the competitive advantage in a saturated market is leveraging humanity and tech together. SHOWPAGE: www.ninjacat.io/blog/wgm-podcast-the-value-of-communication-in-ai-marketing © 2026, NinjaCat
How Trust is Replacing the Marketing Funnel (opens the original)
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Carole Lawson, Co-Founder and Chief Data Officer of MarketStorm, explains why the traditional marketing funnel no longer reflects how customers make decisions, and why marketers need a new approach to trust, influence, and measurement. SHOWPAGE: www.ninjacat.io/blog/wgm-podcast-how-trust-is-replacing-the-marketing-funnel What Gets Measured is brought to you by NinjaCat — the enterprise marketing intelligence platform built for agencies, media companies, and brands that need to do more with their
The Problem With Data-Driven Marketing (opens the original)
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The problem with data-driven marketing goes beyond dashboards. Marketing strategist, analyst, and partner of The Commercial Works, Robert van Ossenbruggen explains why better decisions start with context, evidence, and better business questions. SHOWPAGE: www.ninjacat.io/blog/wgm-podcast-the-problem-with-data-driven-marketing © 2026, NinjaCat ▶️ YouTube: https://www.youtube.com/playlist?list=PLymj8A44_CLF6ZtLChtopftqlvLty0EQs
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