Skip to content
HeyJared

Wellness Intelligence

The $53.3 billion corporate wellness market has a buying pattern. This newsletter decodes it every week.

Newsletter · By Diego Carrete · English · Paid tier available · Official site

Indexed issues, last 90 days
11
Latest publication
Sep 30, 2026
Audience
Checking…
Earliest in this view
Sep 15, 2026

Latest issues

  1. Issue · Sep 30, 2026

    I know a person between you and the wellness budget (opens the original)

    Excerpt · Neutral tone

    Read excerpt

    In today’s brief: who writes the small list most companies buy wellness from, and how to get on it. Paid subscribers get the email I’d send. Everyone else gets to know the list exists.Hola amigos,My mother always wanted three things for me. A steady job, a woman who loved me, and a family.“A man leaves his parents and joins his wife,” she’d say.At 27 I had none of it. What a success.At 28 I met Vera.At 30, she was pregnant.And the steady job?That one took longer.Nobody ever called me. My phone r

  2. Issue · Sep 28, 2026

    wellness has 1.2 billion new customers (opens the original)

    Excerpt

    Read excerpt

    In today’s brief, we cover where the next 1.2 billion wellness customers come from, the income bracket that turns them into buyers, and what they buy first.Hola amigos,Today’s newsletter is about who buys wellness next. <source type=

  3. Issue · Sep 25, 2026

    Companies are about to stop paying for this (opens the original)

    Excerpt

    Read excerpt

    In today’s brief: the mental health budget in most companies is about to change hands. Good news if you teach people to move or get them together.Elsewhere: agency spend, the Agency Stack, and a pitch that asks for no new money.Exciting!Hola amigos,6am. Coffee, and this month’s private wellness intelligence on my phone.<a class="image-link image2 is-viewable-img" href="https://substackcdn.com/image/fetch/$s_!FcrJ!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazo

  4. Issue · Sep 23, 2026

    The wellness price list companies never publish (opens the original)

    Excerpt

    Read excerpt

    In today’s brief: the 3 ways companies pay for wellness, the price on each, and why most people selling to companies quote on the cheapest one.<img alt="" class="sizing-normal" height="649" src="https://substackcdn.com/image/fetch/$s_!M_3s!,w_1

  5. Issue · Sep 21, 2026

    Nobody asked for your next wellness certificate (opens the original)

    Excerpt · Neutral tone

    Read excerpt

    In today’s brief: the one thing most wellness professionals wait for before they contact a company, and why no buyer ever asks for it. Also, a 5-minute audit that tells you whether what you're waiting for is a REAL requirement. Bonus: the file a buyer checks INSTEAD of your certificates (built from work you've already done).<a class="image-link image2 is-viewable-img" href="https://substackcdn.com/image/fetch/$s_!M_3s!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.

Publishing over time

Last 90 days. Choose a month to open its work.

Recurring subjects

Named in the text we hold. One piece can cover several.

Audience

No verified audience measurement yet.

About this data

Counts cover the work we have indexed. Tone needs enough text and a confident classification. Excerpts and episode notes are not full articles or transcripts.

Identity or attribution wrong? Suggest a correction.

See coverage about Wellness Intelligence