Vince Beese's Red Zone Selling
A publication with bold sales strategies and proven plays to help you close more deals with confidence.
- Indexed issues, last 90 days
- 13
- Latest publication
- Sep 27, 2026
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- Earliest in this view
- Jul 5, 2026
Latest issues
I'm Not Your ICP. Stop Emailing Me. (opens the original)
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Hey, it’s Vince — welcome to Red Zone Selling, edition #104. Every week — one idea from the field. Something I coached, lived, or learned the hard way. No theory. Just what works.I’m two months into my CRO role at Opine, and it’s been eye opening.Not the job, my inbox.I’ve been bombarded with emails and LinkedIn messages. Every single day and most of them are a complete miss.The biggest miss? I’m not their ICP or they don’t know what their ICP is.Weirdly many of the messages are coming from comp
AI Doesn't Fix a Broken Sales Process (opens the original)
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Hey, it’s Vince — welcome to Red Zone Selling, edition #103. Every week — one idea from the field. Something I coached, lived, or learned the hard way. No theory. Just what works.Everybody wants to bolt AI onto their sales process right now. Nobody wants to do the hard work necessary to improve the process first.That’s backwards, and it’s going to cost people time, money and lost deals.Here’s the question I’d ask before anyone touches an automation tool: if you automated your current qualificati
Are you Red Zone Ready? (opens the original)
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Hey, it’s Vince — welcome to Red Zone Selling, edition #102. Every week — one idea from the field. Something I coached, lived, or learned the hard way. No theory. Just what works.Welcome to Week 1 of the 2026 NFL season.As the new season kicks off and my NY Giants take on America’s team (give me a break) the Dallas Cowboys, I’m reminded of two things. One, each season brings new hope. Two, elite teams execute at a high level in the Red Zone.Please football gods 🙏, let m
The Rise of the Technical CRO (opens the original)
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Hey, it’s Vince — welcome to Red Zone Selling, edition #101. Every week — one idea from the field. Something I coached, lived, or learned the hard way. No theory. Just what works.Over the last two years, the job of CRO has changed. The AI mandate means CROs can’t outsource the technical orchestration layer anymore. Figuring out how the stack actually works, that’s on you now.The problemThe dream of CRM never became a reality.It was supposed to make sellers more efficient.Gi
Your CRM Is Lying to You (opens the original)
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Hey, it’s Vince — welcome to Red Zone Selling, edition #100 🏈 🎉 💯 🚀 🙌. Every week one idea from the field. Something I coached, lived, or learned the hard way. No theory. Just what works.Ask three people on a deal what’s really happening and you’ll get three different answers. None of them will be current.The AE will tell you it’s “on track.” The CRM will say “Negotiation, closing this quarter.” The manager will tell you what the AE told them last Tuesday, which is now stale
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