HeyJaredTrue North: Your guide to an intentional life
Life can often feel like you're lost at sea, adrift without a real sense of direction. But what if you had an inner compass to rely on, pointing you toward a purposeful and fulfilling path? That's the role True North aims to play in your life.
- Indexed issues, last 90 days
- 9
- Latest publication
- Sep 19, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 15, 2026
Latest issues
Competence Was Never the Ceiling. (opens the original)
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This week I saw every source point to the same conclusion from different angles. Capable leaders don’t usually get stalled by a lack of skills, but by an identity issue. Identity explains what skills training never could, which is why a leader thrives in one setting and struggles in another.Standing by your values can be costlyNic Hobson and Margie Warrell pose a tough question in Harvard Business Review: Will an organization stick to its values when it’s costly? They point back to a 1996 Harvar
Your AI Coach Got Five Stars (opens the original)
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The coaching industry is having the wrong conversation about the biggest AI study of the year.Most people are misunderstanding it, and I want to tell you what actually happened.A researcher named Nicky Terblanche at Stellenbosch University has been studying AI coaching for longer than almost anyone. In 2022, he conducted a randomized controlled trial where an AI chatbot named VICI was given a narrowly defined coaching assignment. Progress tracking. Accountability reminders. And this was over ten
The Man Underneath the Man (opens the original)
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Most of the men I work with what we already have winning.That’s the part people get wrong about this work. They imagine someone in crisis, broken, barely holding it together. Every now and then that is the case but most of the time the man sitting across from me has a career that is working and a family that depends on him. His track record says he delivers under pressure.The conversation starts because something stopped fitting, not visibly, quietly. It lives in the space between what he is doi
He Built a Pose to Survive the Wound (opens the original)
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Adam Roach built four companies and exited all four. A Beverly Hills tennis club. Three real estate brokerages. A software business. Every marker said arrived, and for a long stretch of his life, it was true by every measure that counted from the outside.What he names in this conversation is the equation running underneath it. A wound from a father he loved and barely understood. A lie built to explain the wound. A vow to always win, always succeed, do whatever it takes. He calls the result his
The Arrival That Felt Like Nothing (opens the original)
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The thing most people spend a decade chasing turns out to be the thing that undoes them once they get it. A leader built a 7,000-person organization over decades. One morning, without warning, he was terminated. This episode isn’t about the loss. It’s about what the loss revealed, starting with the question he asked before anything else: “What’s the last good thing I’ll be for my children?”You know the pattern even if your version is smaller. You hit a goal and you’re already scanning for the ne
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