TRIP | The Research Inclusion Project
TRIP's podcast dedicated to raising awareness of new research practices for inclusion, challenging the status quo, and identifying assumptions in the insights industry by talking to people who are pushing the boundaries in their work.
- Indexed episodes, last 90 days
- 2
- Latest publication
- Sep 3, 2026
- Audience
- Checking…
- Earliest in this view
- Aug 6, 2026
Latest episodes
S07E03: You Miss That with the AI (Alison Porter, Nestlé) (opens the original)
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"I am a diehard for a qualitative focus group. They're always the most impactful." Alison Porter joins TRIP from Nestlé's coffee and beverage front-end innovation team, following earlier roles at Nissan and Bath & Body Works. She traces her inclusion mindset back to reading Invisible Women and dives into why traditional qualitative focus groups still capture something AI and synthetic respondents cannot: the real emotion and tone behind a consumer's words. We discuss: Lessons from Alison's time
S07E02: Inclusion Is Being Asked to Dance (Ashlee Edwards, Reddit) (opens the original)
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Ashlee Edwards returns to TRIP for the first time since Season 3, now serving as Director of Consumer Product Research and UX Operations at Reddit. She shares how her perspective on trust, transparency, and inclusion has evolved at platform scale, and how research, not assumptions, is shaping decisions around safety and AI. In this episode, Ashlee discusses: How Vernā Myers' distinction between diversity ("being invited to the party") and inclusion ("being asked to dance") informs Reddit's appro
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