HeyJaredTravel Beyond
The Travel Beyond podcast brings you the travel industry’s most exciting innovations that address the greatest challenges facing communities and the planet.
- Indexed episodes, last 90 days
- 4
- Latest publication
- Sep 3, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 30, 2026
Latest episodes
Language, culture, and longer stays in Cape Breton (opens the original)
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Destination Cape Breton has launched a 2026 campaign to encourage longer stays. It’s a strategy with a sound economic argument, and it has the potential to improve environmental and community stewardship as well. CEO Terry Smith tells us how it came to be. He also shares steps the destination is taking toward cultural sustainability, including an agreement with Nova Scotia Indigenous Tourism, support for youth training opportunities, and greater visibility for Mi’kmaw place names, alongside the
How an Australian wine region is turning day trips into overnights (opens the original)
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If your destination is trying to turn road trips into overnight stays, Yarra Valley and Dandenong Ranges in Victoria, Australia is one to watch. CEO Louise Scott of Tourism East tells us how the region’s 2023 destination management plan is helping local tourism businesses diversify their offerings to help them adapt to changing attitudes towards wine and alcohol and balance visitation patterns by attracting weekday stays. She shares the strategies that are shifting both experiences and perceptio
Trail tourism: Telling the stories that lead to sustainable funding (opens the original)
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Biking and trails can have a huge impact on a destination’s economy and community life. Why, then, is it so difficult to fund trail maintenance, and what can your destination do about it? Aotearoa New Zealand economist Benje Patterson joins two Canadian DMO leaders to talk about common challenges in finding sustainable funding for trail networks. They discuss what’s working in Queenstown and how to show residents, travellers, businesses, and government the true value of trails, with practical ex
Why 1,000 cups of tea are at the heart of destination stewardship in the Kootenay Rockies (opens the original)
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“You can have the greatest destination stewardship plan that the world's ever seen,” says today’s guest, “but if you don't have the relationships to leverage it, it's not gonna go very far.” CEO Brad Parsell of Kootenay Rockies Tourism shares his approach to leading a regional tourism organization, lessons he’s learned as a founding member of the Destination Think Collective, and why the idea of having “1,000 cups of tea” has become a shorthand for meaningful community engagement to support stew
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