HeyJaredtrademarked | tariro makoni
Your WSJ uncle and Goop aunt just had a (zillennial) baby, congrats! Her name is trademarked.
- Indexed issues, last 90 days
- 11
- Latest publication
- Oct 1, 2026
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- Checking…
- Earliest in this view
- Jul 10, 2026
Latest issues
THE GROUPCHAT: a supersized quest for joie de vivre this fall (opens the original)
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The Orbit: trademarked’s most personal lens on shopping. If the EIHG universe is the sun, this is the moon.I think fall has a tendency to make us formulaic. Ophelias, car coats, chanel flats and row loafers; the right white tees under the right sweaters
If luxury is built for the top 4%, what happens to the other 96%? (opens the original)
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Market Signals: the inputs behind Trademarked’s case studies (cited in outlets like Vogue Business). Consumer research? A zillennial think tank? You tell us.Welcome to market signals. Or as my team calls it, “a what’s in my cart, but for your brain.”I spent 7 years at AWS, over half of which I sat wit
radicchio serving bowls, billowing white cotton sets, & 20ish things i’m shopping 4 fall… (opens the original)
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The Orbit: trademarked’s most personal lens on shopping. If the EIHG universe is the sun, this is the moon.Helloooo from the mayflower inn (aka — elusive hot girl central)!!!! I’m sitting on my room’s balcony & listening to the birds chirp against the stillness of the morning, with a reg (whole) milk cappuccino on its way. I’m reminded once again that leaving NYC for blissful, short trips is just as impo
seasons aren’t on & off buttons... (opens the original)
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The Elusive (International) Hot Girl POV: Global, chic, and impossible to pin down —everyone’s favorite question to ask her is wait, are you in town? As such, the EHG/EIHG exists as an iykyk muse whose influence largely flies under culture’s radar (her preference, not yours). Read more here.It’s been a frolicking summer — like no previous of this decade has out-whimsied summer 2026. From my pers
there is far too much final sale on the internet this weekend. (opens the original)
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The Elusive (International) Hot Girl POV: Global, chic, and impossible to pin down —everyone’s favorite question to ask her is wait, are you in town? As such, the EHG/EIHG exists as an iykyk muse whose influence largely flies under culture’s radar (her preference, not yours). Read more here.Helloooooo; i must confess that i forgot labor day weekend sales were happening until 10pm last night :). I’ve b
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