HeyJaredToo Much, Too Soon
How to slow down and connect with your child in a world that expects too much, too soon!
- Indexed issues, last 90 days
- 9
- Latest publication
- Sep 27, 2026
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- Jul 29, 2026
Latest issues
Apple invited me to London (opens the original)
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Over the last few months, I’ve found myself talking more and more about screen time. It started with me looking more closely at what my own kids were watching, but the more I learned about algorithms, overstimulation and the content being served to children, the more I wanted to understand it. This then led to me develop and launch my free, safe screen time database, to help parents find the right shows for their child.We absolutely use screens in our house, our kids watch TV, and use technology
The Mascot Horror Genre (opens the original)
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If your child spends time on YouTube, Roblox or gaming content, there’s a good chance they’ve encountered characters from a genre known as mascot horror, even if they’ve never played a horror game themselves. They look like this (the first image is from Poppy Playtime, and the other, from Skibidi Toilet)…<a class="image-link image2 is-viewable-img" href="https://substackcdn.com/image/fetch/$s_!6SN4!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpubl
Safer Screen Time (opens the original)
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Earlier in the week I launched my free Safe Screen Time Database. A database with over 700 kids' shows that updated weekly, and allows parents to search/filter by platform, age and stimulation level, to find the right show for their child…<img alt="" class="sizing-normal" height="720" src="https://substackcdn.com/image/fetch/
I Built a Free Database That Rates 700+ Kids' Shows by Stimulation Level (opens the original)
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A while back, I sat down to do some research on a YouTube video I decided to make, which was all about Italian Brain Rot. I didn’t watch a clip, or a compilation someone sent me, I watched episode after episode, the way a kid actually would. I wasn’t prepared for how relentless it was, and also, the types of content I started getting served by the YouTube algorithm.Watching everything from Italian Brain Rot, to Skibidi Toilet, to Poppy Playtime really lit a fire inside me, and made me passionate
Anyone else suddenly realised school starts next week? (opens the original)
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If the summer holidays have felt approximately 97 days long… somehow we’re now at the point where school is basically back NEXT WEEK 😅 And if you’re anything like us, this is usually when the last-minute checklist begins.School shoes that apparently no longer fit. A water bottle that disappeared sometime around June. Pencil cases, lunch bags, PE kit… And the sudden realisation that the thing you were definitely going to buy “at some point during the holidays” is still sitting on your mental to-d
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