HeyJaredToo Much by Nicola Washington
🌱 For writers who want ease, not overwhelm in your Instagram book marketing. Stay visible on Instagram and keep your audience growing, one simple step at a time.
- Indexed issues, last 90 days
- 10
- Latest publication
- Sep 30, 2026
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- Aug 13, 2026
Latest issues
Stop trying to ‘grow a following’ (opens the original)
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I’m a bit of an anomaly.I’m an Instagram Strategist who isn’t really into talking about account growth.And I hate talking about ‘going viral’.And please god don’t say the words ‘hack the algorithm’ or ‘blowing up’ in my presence because I might. just. combust.In the space I work in - Instagram Coaching and Education - this makes me an anomaly because promising to deliver all of the above if you use this hook, or that trending audio, or buy this course about ‘yapping’ (🤢) to camera, has become an
A quick round-up of resources to elevate your book marketing this month ❤️ (opens the original)
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Hello and welcome to September’s round up of book marketing resources and Instagram updates created or curated by me because I think they can elevate your book marketing. Please share this post with anyone you think will find it useful ❤️ Share<a class="image-link image2" href="https://substackcdn.com/image/fetch/$s_!vHRK!,f_auto,q_
19 proven and trending post formats to simplify your Instagram planning in October 🎃 (including Halloween trends + seasonal audios) (opens the original)
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Hello everyone! Welcome to the latest Instagram post library - a curated menu of trending and proven post ideas that are perfect for writers and authors. This month I’ve included a collection of Halloween-themed posts alongside some more evergreen post formats 🎃👻 PLUS at the bottom you’ll find links to some trending audios that go viral pretty much every Halloween! Click on the audios and they will take you to collections of posts that have used them so you might get some additional inspiration
#25 Ask Me Anything about Instagram (opens the original)
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Hi everyone, Ask Me Anything is BACK! Can you believe I’ve now been recording these monthly session for TWO YEARS?!Thanks for your patience over the summer when things were allllll over the place. Part way through today’s recording (around 38 mins) you’ll see I still haven’t got reliable internet so there’s a minute or so when I’m not visible. I do retu… Read more
You don’t need to be for everyone. But you do need the ‘right’ people to know you’re for them. (opens the original)
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Largely speaking I resist the urgency culture Instagram promotes. You know the one I mean - it’s the one that makes you feel like you have to post about a news story within hours of it breaking for fear of ‘missing the moment’; or that makes you worry you’re ‘late’ to joining in with a trend; or that makes us all obsess over the opening seconds of our posts in case people lose interest 😭.Instagram LOVES to make us feel like being the first, the fastest and the loudest is what matters but it’s my
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