HeyJaredThe Youth Development Playbook
A publication providing footballers, parents and coaches with a football education.
- Indexed issues, last 90 days
- 3
- Latest publication
- Aug 9, 2026
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- Jul 3, 2026
Latest issues
What Bruno Guimarães’ £75m Arsenal Move Should Teach Parents About Rejection (opens the original)
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Arsenal have signed Bruno Guimarães for around £75m. He arrives as a Brazil international, an Olympic champion, a Premier League captain and a player who led Newcastle to a major trophy, so looking at him now it would be very easy to assume this level was always obvious.It wasn’t.As a teenager, Bruno experienced a number of rejections from clubs in Rio before eventually joining Audax. His journey would later take him through Athletico Paranaense, Lyon and Newcastle before reaching Arsenal, while
If You’re Going To Lose, Lose Like Cape Verde (opens the original)
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The easiest thing to remember from a World Cup is who lifted the trophy.The hardest thing to remember is the teams that didn’t.Most nations leave the tournament quietly. They go home, the football moves on, and within a few weeks they’re forgotten.Cabo Verde won’t be.Not because they won the World Cup.But because they reminded millions of people what football looks like when a team competes without fear.Nobody handed Cabo Verde a place at this World Cup.They earned it through qualification, just
One Year On From The Passing Of Diogo Jota & André Silva (opens the original)
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<img alt="Diogo Jota's tragic brother Andre Silva was 'great man' with 'flair with the ball'" class="sizing-normal" height="511" src="https://substackcdn.com/image/fetch/$s_!HfOW!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.a
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