The Weekly Reckoning by ADOTAT
The podcast where we separate what actually matters in advertising, adtech and marketing, from the absolute tsunami of nonsense this industry generates on a weekly basis
- Indexed episodes, last 90 days
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- Sep 4, 2026
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- Sep 4, 2026
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Super Bowl Ads Don’t Convert (And Other Adtech Lies) | Resellers, Tubi, YouTube & Brand Safety (opens the original)
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Episode One of Signal & Noise by ADOTAT is here, and we’re starting exactly where the industry lost its mind. This week: the Super Bowl performance delusion, why one percent conversion rates are not a strategy, and the inconvenient truth that curiosity beats QR codes every time. We unpack the reseller purge and who actually gets crushed when platforms declare moral superiority. Tubi quietly posts receipts while YouTube prints $60B and still acts misunderstood. The IAB rolls out another Greek-god
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