HeyJaredThe Unlearning Lab: AI Lead Gen Playbook
The Unlearning Lab: AI Lead Gen Playbook features marketing strategy, artificial intelligence in lead generation, and structured outreach systems designed for B2B growth.Hosted by JAR Consulting Group, this podcast serves businesses seeking consistent project opportunities…
- Indexed episodes, last 90 days
- 5
- Latest publication
- Sep 11, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 3, 2026
Latest episodes
Episode 22: What Does ChatGPT Think About Your Business? (opens the original)
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What answer does ChatGPT give when a potential customer asks about your business? In this episode of The Unlearning Lab, Kevin Wosmansky of JAR Consulting Group explores how AI platforms interpret, describe, and recommend businesses based on the information they can find online. The conversation explains why your website is only one part of your AI reputation and how reviews, directory listings, third-party mentions, structured content, and consistent brand information help shape what large lang
How Do AI Models Decide Which Companies to Recommend? (opens the original)
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AI models don’t recommend businesses by chance. But what if the signals they rely on are sending potential customers to your competitors instead? In this episode of The Unlearning Lab, Kevin Wosmansky of JAR Consulting Group explains how artificial intelligence systems decide which companies to mention, cite, and recommend in AI-generated answers. The conversation explores how platforms such as ChatGPT, Google AI Mode, Gemini, and Claude interpret a company’s website content, online reputation,
What's the Difference Between AI, SEO, and GEO? (opens the original)
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What does it take for a business to stay visible when the way people search is changing? SEO, AI, and GEO are often discussed together, but understanding where they overlap and where they differ can shape how brands prepare for the future of online discovery. In this episode of The Unlearning Lab, Kevin Wosmansky of JAR Consulting Group takes a closer look at the changing search landscape and the new questions businesses should be asking about visibility. As platforms such as ChatGPT, Gemini, an
What Does It Mean When You Say That ChatGPT Is Your New Homepage? (opens the original)
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The way people search for information is changing fast, and AI tools like ChatGPT are becoming the starting point for everything from quick questions to complex business decisions. In this episode of The Unlearning Lab, we explore what it really means when ChatGPT becomes someone's "new homepage" and how this shift is reshaping search behavior, customer expectations, and the way organizations communicate online. We break down why traditional search habits are evolving, how generative AI is influ
Why Your Google Ranking No Longer Gets You Cited by AI (opens the original)
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Why does a page that ranks #1 on Google still get ignored by AI search? In this episode of The Unlearning Lab, the conversation explores one of the biggest shifts in digital marketing today: why traditional SEO success no longer guarantees visibility in AI-generated answers. The discussion breaks down how platforms like ChatGPT, Google AI Overviews, and other AI search experiences decide which sources to reference, and why businesses need to move beyond rankings to become genuinely cite-worthy.
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