HeyJaredThe Underground
Exploring the future of garden care.The underground podcast is a place where the disparate worlds of horticulture and marketing collide.
- Indexed episodes, last 90 days
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- Sep 23, 2026
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- Jul 7, 2026
Latest episodes
Hugh Fearnley-Whittingstall: Why Grow Your Own Matters More Than Ever (opens the original)
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What happens when growing your own food becomes about much more than what ends up on the plate? Recorded live on stage at Glee, Phil Wright and Kate Turner are joined by Hugh Fearnley-Whittingstall, chef, broadcaster, author, campaigner and the man behind River Cottage. Hugh takes us back to the childhood experience that first sparked his fascination with growing, and explains how that relationship with food eventually helped inspire River Cottage. The conversation explores why growing food can
Michael Perry on Gardeners’ World, AI and the Future of Garden Retail (opens the original)
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Whenever Michael Perry joins The Underground, the conversation is unlikely to follow a predictable path. Recorded at Glee 2026, this relaxed and wide-ranging chat sees Michael join Phil Wright and Kate Turner to discuss what could come next for Gardeners’ World, whether gardening television needs to become more commercially aware and why different parts of the sector need to understand the audiences they serve. They also explore what makes a new plant stand out, how good storytelling can help a
Houseplants, Chelsea and Knowing Your Worth, with Gemma Haigh (opens the original)
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Gemma Haigh’s route into horticulture hasn’t exactly been conventional. After starting her career in museums and heritage, she turned a lifelong love of plants into The Plant Parlour, working across houseplants, content creation, design and interior landscaping. She also created a Houseplant Studio for the 2024 RHS Chelsea Flower Show, inspired, perhaps unexpectedly, by the post-apocalyptic world of The Last of Us. But this conversation goes well beyond houseplants. Gemma joins Phil and Kate to
How to Survive Glee: The Garden Industry’s Best Tips (opens the original)
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Glee is one of the biggest dates in the garden industry calendar. It’s also three very long days of walking, talking, networking, discovering new products and trying to remember who said what by the time you get home.So, ahead of Glee 2026, we’ve delved back into Season 1 of The Underground and brought together some of the best Glee survival advice from our guests. And between them, they’ve clocked up a lot of exhibition miles. We hear tips from garden centre leaders, suppliers, marketers, PR pr
The Future of the Garden Industry: One Year On (opens the original)
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With Glee just a month away, we’re heading back to Birmingham, as well as the conversations we recorded there last year. At Glee 2025, we asked every guest who joined us one simple question: What’s one change you’d love to see in the garden sector over the next five years?The answers gave us a fascinating snapshot of where the industry thought change was needed. We heard calls for more young people to discover gardening and horticulture, better training for people entering the industry, greater
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