HeyJaredThe Time Rich Tradie: Building an Empire Off The Tools
Your practical guide to pulling the ejection seat, taking a holiday and building your Tradie business to run without you.
- Indexed episodes, last 90 days
- 2
- Latest publication
- Aug 7, 2026
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- Earliest in this view
- Jul 17, 2026
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Why most builders measure the wrong KPI (opens the original)
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James Russell, founder of Tradie VA, explains on the Time Rich Tradie Podcast why most builders track the wrong KPIs by focusing on lag indicators like revenue, profit, jobs won, and cash in the bank—numbers that show outcomes after it’s too late to influence them. He argues businesses should instead measure lead indicators: controllable daily activities that make results inevitable, such as speed to lead, follow-up calls, quotes sent within 48 hours, past-client check-ins, and referral partner
Hire for Ownership, Not Experience (opens the original)
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In this episode of Time Rich Tradie, James addresses builders’ common objection that they don’t have time to train support staff by interviewing Janelle, a tradie VA working with Enliven Housing, a disability housing developer and property manager. Since joining, Janelle has removed three to four hours of daily admin from national project manager Samuel by taking over repetitive “green light” tasks like email follow-ups and chasing progress photos, implementing consistent monthly project reporti
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