The Substack Data Report
Get a weekly digest of 10s of millions of Notes. Learn which notes performed every month, best times to post, get templates PDFs, join challenges and MORE. Join if you're posting Substack Notes and want to grow faster than anybody else.
- Indexed issues, last 90 days
- 16
- Latest publication
- Sep 29, 2026
- Audience
- Checking…
- Earliest in this view
- Aug 5, 2026
Latest issues
Let's talk Substack with Yana (opens the original)
Read excerpt
Get more from Orel in the Substack appAvailable for iOS and Android<a class="install-substack-app-embed-link" href="https://substack.com/app/app-store-redirect?utm_campaign=app-m
These Notes Got 0 Free Subscribers, But Made $1,043,207. Here’s How: (opens the original)
Read excerpt
Your weekly digest of the most relevant data, giving you insights NOBODY else has.You judge a Note by the free subscribers it brings in, because that is the number Substack shows you and the number that goes up when a Note works. So the Note that brought in three paying subscribers and no free ones registers as a dud, and you do not write another one like it.TL;DR18.5% of all Notes revenue this year came from Notes that brought in zero free subscribers. 765 Notes with a median of just 60
I Analyzed 48,121 Substack Notes From August. Here are the templates that CONVERTED (opens the original)
Read excerpt
Your weekly digest of the most relevant data, giving you insights NOBODY else has.Hey everybody!Here are the top 15 templates from August.How to use:Download the PDF belowDrop it into your AI (or to WriteStack)Generate a bunch of Notes, schedule them and let them run.If you don’t like AI, you
Your Notes Convert Half as Well as They Did Last Year. Here’s why: (opens the original)
Read excerpt
Your Notes are getting more clicks than they were a year ago. Your subscriber count is growing slower than it was. You have probably read that as a verdict on your writing, and gone looking for the hook, the format, the posting time that will bring the old numbers back.TL;DRAcross 194 creators tracked through both years, a click on a Note produced 1.74 free subscribers per hundred in the first half of 2025 and 0.93 in the first half of 2026. 86% of them fell individually. Newcomers, follows and
What Makes People Quote Your Article (opens the original)
Read excerpt
You spend four hours on a post. You find the statistic, you source it, you build the argument, you tighten the paragraph that carries the whole thing. Then someone shares it, and the line they pull out is a throwaway sentence you wrote in ninety seconds and almost cut.That mismatch is not bad luck, and it is measurable. There is a signal in which sentence a reader marks, and Substack happens to record it. When a reader drags across a passage, that action gets stored with the exact text and its p
Publishing over time
Last 90 days. Choose a month to open its work.
Recurring subjects
Named in the text we hold. One piece can cover several.
Audience
No verified audience measurement yet.
About this data
Counts cover the work we have indexed. Tone needs enough text and a confident classification. Excerpts and episode notes are not full articles or transcripts.
Identity or attribution wrong? Suggest a correction.