The Story Rules Project
The Story Rules Project explores how we can adapt the new science of story to repair our polarized culture. We are laser-focused on translating cutting-edge research into actionable rules for high-impact storytelling — and sharing our findings with you.
- Indexed issues, last 90 days
- 7
- Latest publication
- Sep 24, 2026
- Audience
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- Earliest in this view
- Jul 22, 2026
Latest issues
How To Walk Out of Writer's Block (opens the original)
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Every evening, to close out the day, I head out for a walk. Down the driveway, up the rise, left along the dirt road to the paved one, right to the mailbox and the little free library where swallows nest behind the paperbacks, and right again along another dirt road, wilder and dustier than the first, where there are often deer or turkeys or osprey. Always there is the sound of the river roaring beyond the trees. The walking is an unbending. It puts me in mind of Wemmick, the legal clerk in Dick
Making peace with overwhelm (opens the original)
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I am in one of those seasons where I have far too much to do. All the things are important and all must be done. It does not feel possible to jettison this in favor of that, or to set the one thing aside in order to focus on the other. And yet I must. In such seasons, I feel a flattening and a removal of color. There is a dysphoric synesthesia about overload. For as long as I can remember, the image that has come to mind is that of Dorothy living in Kansas – a flat dreary world of duty, dust, an
How To Create in the Midst of Chaos (opens the original)
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“A dog is going to bark. A cat is going to vomit.” —Roy Blount, Jr.“I write one page of masterpiece to ninety-one pages of shit. I try to put the shit in the wastebasket.” —Ernest HemingwayIf you serve a cat – there is no owning a cat, only serving a cat – then you know about the Barf Olympics. Every cat, and I mean every cat, trains for it their entire life. But while many try, few succeed. The Barf Olympics is an elite arena. The competition is fearsome, the standards exceedi
Meet the Writers! (opens the original)
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Greetings, Story Rulers!Six years ago, we founded the Story Incubator Writing Lab with the aim of supporting storytellers working to achieve cultural repair in an era of ever-widening polarization. Since then, we’ve evolved into a mission-driven creative development agency operating in the nonprofit space. I’m honored to introduce you to the Story Incubator Writing Lab’s class of 2026, and to share a bit about the work we’re doing to support great rising writers telling the kinds of stories we u
How to mend a broken heart (opens the original)
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“I love everybody. My heart’s open to everybody.” —Dolly PartonI once heard Dolly Parton being asked why she didn’t use her platform to take stands on hot-button issues, endorse political candidates, and so on – the stuff we see A-listers do all the time. She was very clear in her answer. She said she made her music for everybody, and she wanted everybody to be able to listen and feel a strong genuine connection to the music and to her. She understood that if she took sides on things, if she bec
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