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The Step Ladder Hustle

A 50+ Australian building digital income from scratch, in public. Real products, real numbers, real mistakes. No gurus, no shortcuts, just the honest path from zero to sustainable.

Newsletter · By Jason Stevens · AU · Official site

Indexed issues, last 90 days
4
Latest publication
Sep 19, 2026
Audience
Checking…
Earliest in this view
Jul 27, 2026

Latest issues

  1. Issue · Sep 19, 2026

    8 Reasons Ebooks Are Still Worth It (Low Cost, Fast Feedback, No Expiry) (opens the original)

    Excerpt · Neutral tone

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    The Benefit Of Very Low OverheadsThe substantial cost benefits of ebooks are as follows, and this is an important aspect of why ebooks are popular and attractive for creatorsThere is;No inventory to holdNo fulfilment or shipping of physical stock No physical products to manufacture. <a class="image-link image2 is-viewable-img" href="https://images.unsplash.com/photo-1594498257673-9f36b767286c?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3wzMDAzMzh8MHwxfHNlYXJjaHwxM3x8ZWJvb2t8ZW58MHx8fHwxNzg5ODU

  2. Issue · Sep 6, 2026

    Selling eBooks, What It Really Takes (And I Am About To Find Out) (opens the original)

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    EbooksEveryone has read one at some stage or another.They usually fall into one of three categories.1. For entertainment, such as a digital version of a fiction or non-fiction book2. For information, such as providing detail on a particular subject, or3. As a means of providing a non-fiction form of solving an individual problem.Subscribe nowEbooks also fulfil something else as a potential means for you to generate an income.Ebooks differ from other media in the se

  3. Issue · Aug 23, 2026

    The Sh*t Talkers Talk Shop Substack Hour (opens the original)

    Excerpt · Positive tone

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    I have been planning this test for a while and decided to bite the bullet and give it a try. That’s been to use a streaming service, like Restream, Zoom, StreamYard, etc for the ability to have greater control over the ‘feed’ of the video live and recording.Also, at the time of writing this, be able to have more than two guests on, for a total of 3 people. This is a current limitation on the native Substack Lives.This is not a bad feature or a real limitation per se of Lives on Substack, yet you

  4. Issue · Jul 27, 2026

    What a Horn Player, a Doctor and a Customer Service Vet Have in Common (opens the original)

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    No Amount of Money Was Going to Fix It“No amount of money is going to fix this for me. This place is dangerous for me. I can’t be here anymore.”That’s Dr Ashley Butler, talking about the moment she decided to walk away from being an anaesthesiologist. Not a bad week. Not a rough patch. A survival instinct kicking in and telling her to get out. It came from a dark place.I had Ashley Butler and Tracy Friedlander on a Substack Live over the weekend, at 9 am my time here in Melbourne, and somewhere

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