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THE STACK.

Marketing + industry insights for small batch, artisanal fashion brand owners, indie apparel, accessories and jewelry designer entrepreneurs, and those in their orbits.

Newsletter · By Marie Medvednik · Official site

Indexed issues, last 90 days
10
Latest publication
Sep 29, 2026
Audience
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Earliest in this view
Jul 10, 2026

Latest issues

  1. Issue · Sep 29, 2026

    Hello, I’m Marie (opens the original)

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    Welcome to W A V I C L E., a newsletter for small batch fashion brands and those in their orbits.Hola mis amigos queridos!<a class="imag

  2. Issue · Sep 22, 2026

    Small is beautiful (opens the original)

    Excerpt · Positive tone

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    2 slots available for 1 Free Hour of consulting, a focused session for fleshing out Q4 Meta ads and email strategy to end the year with a bang. 💥 Book call here.Hello friends!Today’s article is in honor of my maternal grandmother, Anastasia.An exceptional human being, how lucky I was to have called her grandma. Vivacious, curious and generous are adjectives that come close but still fail to capture how she moved through the world. I owe my playfulness, reverence for nature, heal

  3. Issue · Sep 15, 2026

    v. Two brands, two fibers and four letter words (opens the original)

    Excerpt · Neutral tone

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    v. is a monthly feature comparing paid ad strategies of two fashion brands in the same niche or category, covering strategy and tactics, creative and more, all researched and written by Marie Medvednik.Welcome to W A V I C L E., a newsletter for small batch fashion brands and those in their orbits. <div cl

  4. Issue · Sep 8, 2026

    Does anti-consumption messaging work? (opens the original)

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    Welcome to W A V I C L E., a newsletter for sustainable and artisanal fashion entrepreneurs and those in their orbits. It’s Virgo season. Absolutely blessed by an abundant tomato and cucumber turnou

  5. Issue · Aug 31, 2026

    Actors, stagecraft and masks: divine comedy of tech spirituality (opens the original)

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    Subscribe now'An adventure is only an inconvenience rightly considered. An inconvenience is only an adventure wrongly considered.' - G.K. ChestertonTHE DRAMEDY.Today I want to address how we’re talking about AI.Theological reads of algorithms and AI are everywhere. This isn’t the first time we sacralized tech, though. Egyptian architect Imhot

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