HeyJaredThe Smart Communications Podcast
The Smart Communications Podcast helps busy nonprofit leaders build their communications skills and develop their organization’s voice. Every episode shares insights and practical tips to help you leverage strategic communications to advance your nonprofit’s mission.
- Indexed episodes, last 90 days
- 6
- Latest publication
- Sep 16, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 8, 2026
Latest episodes
Episode 220: How can you accelerate planned giving? (opens the original)
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Planned giving can feel intimidating, especially if your team is small and your days are already full. But you don’t need dedicated staff, or expensive resources. Farra Trompeter, co-director, talks with Tony Martignetti, evangelist for planned giving and author of Planned Giving Accelerated , about why planned giving is easy, accessible, and affordable for organizations of any size. They explore Tony's three-step launch framework, and discuss why donors who include you in their will actually in
Episode 219: How can nonprofits make videos sustainably? (opens the original)
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Video is increasingly how people connect with nonprofits today, but many communications teams feel stuck: they lack time, budget, and skills. Ally Dommu, director of service development, talks with Ben Nathan, filmmaker and founder of All of Us Films, about making accessible, authentic video storytelling a regular part of your nonprofit's communications strategy. They explore why authenticity resonates more than polished content, how to ethically capture stories from clients and donors, and the
Episode 218: How can you update a brand across a federated network? (opens the original)
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Updating a brand across connected, yet independent organizations is no small feat. Farra Trompeter, co-director, talks with Omoiye Kinney, executive vice president and chief marketing officer for United Way Worldwide, about managing a global brand refresh across 1,000 local United Ways in 30+ countries. They explore how United Way conducted an 18-month data-driven process that centered trust and listening with network leaders and balanced brand consistency with local autonomy. Omoiye shares less
Episode 217: What do leaders need to make difficult decisions? (opens the original)
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When tasked with charting a course forward, Dr. Traci Lester, the final president of The Opportunity Agenda (TOA), chose to lead the organization through a deliberate dissolution rather than let it persist in a weakened state. Farra Trompeter, co-director, talks with Dr. Lester about what leaders need to make difficult decisions, from embracing ambiguity to building collaborative decision-making processes. They explore how Traci communicated internally and externally through the crisis, the impo
Episode 216: How can you get staff to feel seen in your communications? (opens the original)
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Staff engagement starts with a simple principle: in order for staff to feel seen, they have to see you. Farra Trompeter, co-director, talks with Raine Martin, chief advancement officer at Brooklyn Community Services, about building internal communications that work. They explore practical tools to boost staff morale and recruitment and strengthen external messaging. Get actionable steps to make your staff feel heard and connected to your mission.
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