The Six Sells Podcast
The Six Sells Podcast is an independent show for people working in marketing, media, advertising and technology - https://www.sixsells.co.uk/thesixsellspodcastAvailable via the Six Sells website, Spotify, Apple, Amazon Music and more -…
- Indexed episodes, last 90 days
- 8
- Latest publication
- Sep 24, 2026
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- Earliest in this view
- Jul 8, 2026
Latest episodes
Tom Ridges on the Six Sells Podcast (opens the original)
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In this episode of The Six Sells Podcast, Mike Nicholson spoke to Tom Ridges about ‘Herd Mentality’. Tom is the CEO and Founder of Herdify, a behavioural science and network science company helping brands and charities grow by finding where real-world influence is already happening. His work is about reframing marketing away from channels, dashboards and simple audience definitions, and back toward trust, social influence, connectedness and real human behaviour. Topics discussed include: Tom’s v
Responsible AI With Samraj Matharu on the Six Sells Podcast (opens the original)
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In this episode of The Six Sells Podcast, Mike Nicholson and Fern Potter spoke to Samraj Matharu about ‘Responsible AI’. Samraj is the Founder at The AI Lyceum which brings together a community of global practitioners and experts from technology, media, policy, healthcare, and academia to focus on ‘wisdom over intelligence’. Topics discussed include: • Samraj’s views on the importance on thinking ‘properly’ and ‘deeply’ with origins in ancient philosophy and its relevance to AI • The relevan
'Client-Side Media' with Daniel Glynn on the Six Sells Podcast (opens the original)
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In this episode of The Six Sells Podcast, Mike Nicholson spoke to Daniel Glynn, who is Head of Media Buying at Heineken, about ‘Client-Side Media’. Dan is the perfect person to give us insights into both his agency and client side experiences following his years at MediaCom working across leading brands including Centrica, Coca Cola, Tesco, GSK and CRUK. His work for Heineken began back in 2023 as Programmatic Lead and he is highly skilled in digital transformation, delivering commercial targets
Lucy, James, and Kenya on The Six Sells Podcast (opens the original)
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In this episode of The Six Sells Podcast, Mike Nicholson spoke to Lucy Verby, James Latham and Kenya Peters about UN//Scene, the industry event created to give fresh thinking and new voices a platform, while making events more affordable, inclusive and useful for the people attending. Topics discussed include: Why Lucy Verby created UN//Scene after becoming frustrated with the lack of genuinely fresh thinking and new voices at traditional industry events. Why Lucy believes the industry needs to
Relationships with Stephanie Parry on The Six Sells Podcast (opens the original)
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In this episode of The Six Sells Podcast, Mike Nicholson spoke to Stephanie Parry, who is the MD UK&I for Jellyfish. Here are some of the topics we discussed in this episode: How the client/agency relationship has changed and evolved Understanding and building trust and empathy Being in a moment of punctuated change and disruption Transformational and organisational change Driving industry thinking forward Generative engine marketing and its two audiences: human and agentic What is influencing y
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