The SELL Life for Lawyers
The best lawyers aren’t found in big firms. They're found in the stories of those who left.We're getting to know self-employed lawyers so the world can too. Over 84% of law firms in Australia are sole practitioners—yet they remain the most overlooked force in the profession.
- Indexed episodes, last 90 days
- 3
- Latest publication
- Sep 2, 2026
- Audience
- Checking…
- Earliest in this view
- Jul 9, 2026
Latest episodes
Stop Renting Attention: Build Digital Real Estate With Law Firm SEO (opens the original)
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Most law firms think SEO is another channel for generating leads. Jason Xu argues that is the wrong way to think about it. Jason is a former lawyer who worked both in-house and in private practice before founding Commersion Legal. In this episode, we unpack how lawyers can turn their expertise into digital real estate that attracts clients, builds authority and compounds over time. We cover why most law firm websites are too broad, why individual services deserve dedicated landing pages, how Goo
How Hospitality Skills Helped Build a National Business for Lawyers with Cullen Haynes of Legal Home Loans (opens the original)
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What does working in hotels, managing demanding guests and learning the art of service have to do with building a national financial services business for lawyers? Quite a lot, according to Cullen Haynes. In this episode, I speak with Cullen, co-founder of Legal Home Loans, about the unconventional path that took him from radiography and hospitality into banking, mortgage broking and eventually building a specialist business serving lawyers across Australia. Cullen explains how his hospitality b
Why Profitable Law Firms Still Run Out of Cash (opens the original)
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A law firm can look profitable on paper and still run out of cash.That is the uncomfortable truth at the centre of this conversation with Imran Mustafa from Bookkeeping Services Australia.Imran works with solo and small law firm owners on bookkeeping, cash flow management, WIP, trust accounting and the numbers most lawyers would rather avoid until they become impossible to ignore.We talk about why so many lawyers become the “Chief Everything Officer”, why doing your own books rarely makes commer
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