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The Self-Led Life

I help values-based entrepreneurs find the right words to explain what they do so clients understand it clearly and buy faster.

Newsletter · By Erin Gregory Creative · Official site

Indexed issues, last 90 days
10
Latest publication
Sep 29, 2026
Audience
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Earliest in this view
Jul 10, 2026

Latest issues

  1. Issue · Sep 29, 2026

    Q3's Worst Communication Fails (opens the original)

    Excerpt · Critical tone

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    Occasionally I question whether communications is still a sought-after role in organizations. AI has empowered everyone it seems, but it doesn’t have human judgment. And lately, the need for writers and strategists seems to have grown. The market has figured out that AI guidance without a strategist behind it is not reliable.This quarter gave us a handful of examples of what bad communication looks like. These aren’t small companies. They had communications teams, legal teams and executive teams

  2. Issue · Sep 22, 2026

    What budget season costs nonprofits and health systems (opens the original)

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    Does anybody else find this the strangest stretch of the year? Client requests slow down. Approvals crawl because half the people who sign off are out. And somewhere in the same six weeks, the budget that governs your entire next year gets decided, often in rooms the communications lead isn’t in.Subscribe now<a class="image-link image2 is-viewable-img" href="https://substackcdn.com/image/fetch/$s_!D40O!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F

  3. Issue · Sep 14, 2026

    The system had to work without me in the room (opens the original)

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    Back in 2022 I was hired as a communications project manager for a federal health care consulting firm. It was a bigger landscape than I’d ever worked in. I had built communications and development support for a YMCA association, but that was three facilities. This was the largest health care system in the country. I was beyond excited, and a little intimidated.The mechanics weren’t all that different, just more nuanced. At the Y I needed the executive directors supporting the direction. At VA I

  4. Issue · Aug 20, 2026

    The Sober Creative Podcast with Erin Gregory (opens the original)

    Episode notes

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    This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit eringregorycreative.substack.com/subscribe

  5. Issue · Aug 19, 2026

    What Summer Actually Costs this Working Mom (opens the original)

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    School starts tomorrow, so the jury is still out on whether I made it through the summer without a complete meltdown.But I can tell you what got me this far.It was Katie. It was Mike. It was the Y. It was a Wednesday schedule I protect like a client contract. It was a number I set at the start of the year that has nothing to do with growth targets and everything to do with who is home at four o’clock. It was and continues to be a very intentional structuring of our life.Subscribe now

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